ATLC vs PRU: fair value comparison
Atlanticus Holdings Corporation and Prudential Financial, Inc. · Updated 2026-08-31
Both currently screen as fairly valued on TickrTrends' Forward Fair Value model. Within Financial Services, ATLC currently sits closer to the top of our discount ranking. ATLC carries the stronger quality grade.
| ATLC | PRU | |
|---|---|---|
| Verdict | Fairly valued | Fairly valued |
| Last price | $108.06 | $119.79 |
| 12-month range | $52.56–$108.06 | $97.98–$122.98 |
| Sector rank | #78 of 165 Financial Services | #80 of 165 Financial Services |
| Quality grade | D | F |
| Momentum grade | — | A |
| Leverage | High | Moderate |
| Margin trend | — | Contracting |
| Revenue growth | — | Declining |
| RSI zone | Neutral | Neutral |
| 50/200-day trend | Uptrend | — |
| DCF cross-check | — | Overvalued |
| 52-week position | The top quarter | The top quarter |
Full single-stock breakdowns: ATLC fair value analysis · PRU fair value analysis