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CLX vs PEP: fair value comparison

The Clorox Company and PepsiCo, Inc. · Updated 2026-08-31

Both currently screen as undervalued on TickrTrends' Forward Fair Value model. Within Consumer Defensive, CLX currently sits closer to the top of our discount ranking. CLX carries the stronger quality grade. CLX carries the stronger momentum grade.

CLX PEP
VerdictUndervaluedUndervalued
Last price$102.53$141.07
12-month range$87.11–$126.81$139.56–$165.80
Sector rank#13 of 63 Consumer Defensive#18 of 63 Consumer Defensive
Quality gradeDF
Momentum gradeAC
LeverageHighHigh
Margin trendExpandingContracting
Revenue growthModestDeclining
RSI zoneNeutralNeutral
50/200-day trendMixed
DCF cross-checkOvervaluedFairly Valued
52-week positionThe lower-middle quarterThe bottom quarter

Full single-stock breakdowns: CLX fair value analysis · PEP fair value analysis

CLX exact fair value → PEP exact fair value →