FOXF vs ROL: fair value comparison
Fox Factory Holding Corp. and Rollins, Inc. · Updated 2026-08-31
Both currently screen as undervalued on TickrTrends' Forward Fair Value model. Within Consumer Cyclical, FOXF currently sits closer to the top of our discount ranking. ROL carries the stronger quality grade.
| FOXF | ROL | |
|---|---|---|
| Verdict | Undervalued | Undervalued |
| Last price | $18.73 | $36.38 |
| 12-month range | $15.35–$28.09 | $37.97–$63.51 |
| Sector rank | #7 of 88 Consumer Cyclical | #8 of 88 Consumer Cyclical |
| Quality grade | F | B |
| Momentum grade | C | — |
| Leverage | Moderate | Moderate |
| Margin trend | Stable | Stable |
| Revenue growth | Declining | Strong |
| RSI zone | Neutral | Neutral |
| 50/200-day trend | Mixed | — |
| DCF cross-check | Fairly Valued | — |
| 52-week position | The lower-middle quarter | The bottom quarter |
Full single-stock breakdowns: FOXF fair value analysis · ROL fair value analysis