MCD vs RCL: fair value comparison
McDonald's Corporation and Royal Caribbean Cruises Ltd. · Updated 2026-08-31
Both currently screen as undervalued on TickrTrends' Forward Fair Value model. Within Consumer Cyclical, RCL currently sits closer to the top of our discount ranking. MCD carries the stronger quality grade. RCL carries the stronger momentum grade.
| MCD | RCL | |
|---|---|---|
| Verdict | Undervalued | Undervalued |
| Last price | $265.00 | $279.41 |
| 12-month range | $265.23–$332.96 | $265.55–$354.08 |
| Sector rank | #30 of 88 Consumer Cyclical | #29 of 88 Consumer Cyclical |
| Quality grade | A | B |
| Momentum grade | D | A |
| Leverage | Low | High |
| Margin trend | Stable | Expanding |
| Revenue growth | Modest | Strong |
| RSI zone | Neutral | Oversold |
| DCF cross-check | Overvalued | Overvalued |
| 52-week position | The bottom quarter | The bottom quarter |
Full single-stock breakdowns: MCD fair value analysis · RCL fair value analysis