ULTA vs YUM: fair value comparison
Ulta Beauty, Inc. and Yum! Brands, Inc. · Updated 2026-08-31
ULTA currently screens as fairly valued while YUM screens as undervalued. Within Consumer Cyclical, YUM currently sits closer to the top of our discount ranking. YUM carries the stronger quality grade.
| ULTA | YUM | |
|---|---|---|
| Verdict | Fairly valued | Undervalued |
| Last price | $517.50 | $153.86 |
| 12-month range | $500.77–$677.00 | $138.21–$162.92 |
| Sector rank | #39 of 88 Consumer Cyclical | #35 of 88 Consumer Cyclical |
| Quality grade | F | B |
| Momentum grade | — | B |
| Leverage | Moderate | Low |
| Margin trend | Stable | Contracting |
| Revenue growth | Modest | Modest |
| RSI zone | Neutral | Neutral |
| DCF cross-check | Overvalued | Overvalued |
| 52-week position | The bottom quarter | The upper-middle quarter |
Full single-stock breakdowns: ULTA fair value analysis · YUM fair value analysis