Nearly Half of Asia Pacific Consumers Open to Using Stablecoins in the Next Five Years, Visa Study Finds

manilatimes.net · 2026-10-05

**media[1245623]**Findings from Visa Consumer 360 research, surveying 14,250 consumers across 14 Asia Pacific markets, point to growing interest in stablecoins.SINGAPORE, Oct. 5, 2026 /PRNewswire/ -- Visa, a world leader in digital payments, today released new survey findings on stablecoin awareness and consumer sentiment in Asia Pacific. The research reveals growing interest in practical uses such as everyday spending, travel and cross-border money movement, while limited understanding and concerns around trust remain barriers to wider use. As stablecoins move beyond their crypto-native roots, consumers are beginning to view them less as a crypto-trading instrument and more as a potential tool for everyday spending, travel and cross-border transfers. Yet misconceptions remain widespread, with close to half believing stablecoins can only be used to buy or sell other cryptocurrencies. Turning this interest into everyday utility will depend on making stablecoins easier to understand and use through trusted, familiar and regulated payment experiences.

TickrTrends take: Visa's Asia Pacific stablecoin adoption study suggests potential revenue opportunities in a region where fintech adoption is accelerating, though the monetization timeline and competitive dynamics remain uncertain. For a company currently assessed as fairly valued, investors should monitor how quickly Visa can capture wallet share in stablecoin-based payment flows, as this could materially impact transaction volumes in a high-growth market. The gap between consumer openness and actual adoption, as well as regulatory clarity in key jurisdictions, will be critical factors determining whether this opportunity translates into meaningful earnings accretion.

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