COLM vs PKG: fair value comparison
Columbia Sportswear Company and Packaging Corporation of America · Updated 2026-10-19
COLM currently screens as undervalued while PKG screens as fairly valued. Within Consumer Cyclical, COLM currently sits closer to the top of our ranking by discount to fair value.
| COLM | PKG | |
|---|---|---|
| Verdict | Undervalued | Fairly valued |
| Last price | $60.16 | $230.51 |
| 12-month range | $49.63–$67.79 | $191.68–$257.43 |
| Rank by discount to fair value | #39 of 85 Consumer Cyclical | #41 of 85 Consumer Cyclical |
| Quality grade | C | C |
| Leverage | Low | Moderate |
| Margin trend | Expanding | Contracting |
| Revenue growth | Declining | Modest |
| RSI zone | Neutral | Neutral |
| 50/200-day trend | Mixed | — |
| DCF cross-check | Undervalued | Overvalued |
| 52-week position | The upper-middle quarter | The upper-middle quarter |
Full single-stock breakdowns: COLM fair value analysis · PKG fair value analysis