JJSF vs SMPL: fair value comparison
J&J Snack Foods Corp. and The Simply Good Foods Company · Updated 2026-09-07
Both currently screen as undervalued on TickrTrends' Forward Fair Value model. Within Consumer Defensive, SMPL currently sits closer to the top of our discount ranking.
| JJSF | SMPL | |
|---|---|---|
| Verdict | Undervalued | Undervalued |
| Last price | $79.02 | $11.32 |
| 12-month range | $75.76–$95.49 | $11.32–$24.82 |
| Sector rank | #7 of 64 Consumer Defensive | #2 of 64 Consumer Defensive |
| Quality grade | D | D |
| Leverage | Low | Low |
| RSI zone | Neutral | Neutral |
| 50/200-day trend | Mixed | Downtrend |
| 52-week position | The bottom quarter | The bottom quarter |
Full single-stock breakdowns: JJSF fair value analysis · SMPL fair value analysis