KO vs PEP: fair value comparison
The Coca-Cola Company and PepsiCo, Inc. · Updated 2026-09-07
KO currently screens as fairly valued while PEP screens as undervalued. Within Consumer Defensive, PEP currently sits closer to the top of our discount ranking. KO carries the stronger quality grade.
| KO | PEP | |
|---|---|---|
| Verdict | Fairly valued | Undervalued |
| Last price | $88.07 | $137.63 |
| 12-month range | $67.97–$88.00 | $138.31–$165.80 |
| Sector rank | #47 of 64 Consumer Defensive | #17 of 64 Consumer Defensive |
| Quality grade | D | F |
| Momentum grade | — | C |
| Leverage | High | High |
| Margin trend | Stable | Contracting |
| Revenue growth | Modest | Declining |
| RSI zone | Neutral | Neutral |
| 50/200-day trend | — | Downtrend |
| DCF cross-check | — | Overvalued |
| 52-week position | The top quarter | The bottom quarter |
Full single-stock breakdowns: KO fair value analysis · PEP fair value analysis