JBSS vs KO: fair value comparison
John B. Sanfilippo & Son, Inc. and The Coca-Cola Company · Updated 2026-09-12
JBSS currently screens as overvalued while KO screens as fairly valued. Within Consumer Defensive, KO currently sits closer to the top of our discount ranking. KO carries the stronger quality grade.
| JBSS | KO | |
|---|---|---|
| Verdict | Overvalued | Fairly valued |
| Last price | $73.88 | $88.29 |
| 12-month range | $60.56–$86.14 | $67.97–$88.00 |
| Sector rank | #51 of 65 Consumer Defensive | #50 of 65 Consumer Defensive |
| Quality grade | D | C |
| Leverage | Low | Moderate |
| Margin trend | Stable | Stable |
| Revenue growth | Modest | Modest |
| RSI zone | Oversold | Neutral |
| 50/200-day trend | Mixed | — |
| DCF cross-check | Undervalued | Fairly Valued |
| 52-week position | The upper-middle quarter | The top quarter |
Full single-stock breakdowns: JBSS fair value analysis · KO fair value analysis