Vital Farms, Inc. (VITL) fair value analysis
Nasdaq · Updated 2026-10-19
VITL price how computed
Forward Fair Value verdict
OvervaluedVITL is trading at a 10–25% premium to estimated fair value.
Based on TickrTrends' weekly Forward Fair Value model.
- Last price
- $8.40
- Sector
- Consumer Defensive
- 12-month range
- $8.28–$38.38
- Market cap
- $361M
- From 52-week high
- -78.1%
- Shares outstanding
- 42.9M
- Rank in Consumer Defensive by discount to fair value
- #40 of 61
Last price is our stored weekly price from 2026-10-16, older than the 2026-10-19 run that built this page; the chart runs through 2026-10-16.
Vital Farms, Inc. is a food company that produces and markets pasture-raised animal products, including eggs, butter, ghee, and other dairy and protein items. The company operates primarily in the United States, sourcing products from a network of independent family farms that raise animals on pasture.
VITL currently ranks #40 of 61 Consumer Defensive stocks by discount to fair value. It has screened as Overvalued for 14 consecutive weekly runs.
Fundamentals (4 quarters) how computed
- Market cap
- $361M
- P/E (trailing)
- 40x
- Revenue (TTM)
- $766M
- Net margin
- 0.0%
- EPS (TTM)
- $0.21
- Gross margin
- 6.6%
- Debt / equity
- 0.38
- Revenue growth (3-yr avg)
- 16.8%
- Shares outstanding
- 42.9M
Derived indicators how computed
- Quality grade
- F
- Margin trend
- Contracting
- 52-week position
- The bottom quarter of its range
Technicals how computed
- RSI (14-day)
- 21 · oversold
- 50-day average
- $10.27
- 200-day average
- $15.08
- Moving-average state
- 50-day below 200-day (death cross state); price below both averages
Earnings how computed
- Next earnings report
- 2026-11-03
- Last 8 quarters vs consensus
- 5 beat, 3 missed
- Quarter by quarter
- 2026-06 ▼ miss (-2.2%)
2026-03 ▼ miss (-150.0%)
2025-12 ▼ miss (-7.9%)
2025-09 ▲ beat (+20.0%)
2025-06 ▲ beat (+33.3%)
2025-03 ▲ beat (+42.3%)
2024-12 ▲ beat (+39.4%)
2024-09 ▲ beat (+33.3%)
Analyst consensus how computed
This is not TickrTrends' verdict.
- Analyst ratings
- 4 buy · 6 hold · 0 sell (10 analysts)
- Consensus lean
- Hold-leaning
- Consensus price target
- $12.7
- Target vs last price
- +51.2%
What our data shows for VITL
- Our model validated 14 trailing price-to-earnings windows for VITL, built from quarterly earnings records.
- Shares are trading in the lower third of their 12-month price range of $8.28–$38.38.
- The 14-day relative strength index sits at an oversold 21.
The exact numbers are one step away
- The precise Forward Fair Value dollar figure for VITL
- Exact discount / premium to today's price
- The normalized historical P/E behind the estimate, and how many quarters support it
- Forward EPS input and fiscal-year basis
- Screeners and rankings across the full S&P 500 and Nasdaq universes
Forward Fair Value applies a conservatively normalized historical price-to-earnings multiple to the consensus earnings estimate for the next full fiscal year; how TickrTrends computes it.
Recent VITL news
TickrTrends' derived news-sentiment signal for VITL is currently leaning positive, computed from recent coverage.
- VITL Maintains Rating by Stifel -- Price Target Lowered to $9.00 (gurufocus.com, 2026-10-15)
TickrTrends take: Stifel's reduction of VITL's price target to $9 occurs against a backdrop where TickrTrends currently assesses the stock as overvalued, suggesting limited upside potential at present levels. For investors focused on valuation metrics, this analyst adjustment underscores the importance of monitoring whether the Consumer Defensive sector name can demonstrate improved fundamentals to justify current pricing. The maintained rating paired with the lower price target may indicate analyst caution about near-term catalysts for multiple expansion. - VITL Maintains Rating by TD Cowen -- Price Target Lowered to $8.00 (gurufocus.com, 2026-10-13)
TickrTrends take: TD Cowen's decision to lower its price target while maintaining its rating suggests analyst confidence in the company's fundamentals remains intact, even as near-term valuation concerns emerge. Given TickrTrends' current assessment that VITL trades at overvalued levels within the Consumer Defensive sector, this price target reduction may indicate the analyst community is beginning to align with stretched valuation metrics. Investors focused on valuation should monitor whether additional analyst downgrades follow or if the stock's market price begins adjusting toward these newly reduced targets. - Here is What to Know Beyond Why Vital Farms, Inc. (VITL) is a Trending Stock (zacks.com, 2026-10-08)
TickrTrends take: Vital Farms is attracting investor attention as a trending stock, though TickrTrends currently derives an overvalued verdict for VITL based on its valuation metrics. For investors focused on valuation fundamentals, the gap between market interest and the company's assessed valuation warrants closer examination of whether recent momentum reflects justified improvements in the Consumer Defensive sector positioning or represents a temporary pricing disconnect. Monitoring how the company's operational performance aligns with its current market valuation will be important for determining whether the overvalued assessment may shift as new data emerges.
More VITL news
- BRBR Looks 89.7% Undervalued on GF Value™ (gurufocus.com, 2026-09-25)
- A Look at Vital Farms Inc (VITL) After 16.6% Gain -- GF Value $40.06 vs Price $11.70 (gurufocus.com, 2026-09-18)
What people are saying
Follow the VITL conversation: Stocktwits · Reddit · X
TickrTrends weekly updates
- 2026-10-19 — VITL's relative strength index has moved into oversold territory this week, shifting from a neutral zone. The stock maintains an overvalued valuation verdict in the Consumer Defensive sector according to TickrTrends' derived indicators.
- 2026-10-12 — No material change this week: the verdict, bands and grades all held steady.
- 2026-10-11 — No material change this week: the verdict, bands and grades all held steady.
- 2026-10-10 — No material change this week: the verdict, bands and grades all held steady.
- 2026-10-05 — No material change this week: the verdict, bands and grades all held steady.
- 2026-09-28 — No material change this week: the verdict, bands and grades all held steady.
- 2026-09-21 — TickrTrends' derived indicators for VITL show a shift in relative strength positioning this week, with the RSI zone moving from oversold to neutral territory. The stock maintains an overvalued valuation verdict according to current metrics. This transition suggests the stock's momentum dynamics have moved away from the oversold conditions observed in the prior week.
- 2026-09-17 — No material change this week: the verdict, bands and grades all held steady.
Frequently asked questions
Is VITL stock undervalued?
Based on TickrTrends' Forward Fair Value model (updated 2026-10-19), VITL is trading at a 10–25% premium to estimated fair value and screens as overvalued. The exact fair value and discount are available to subscribers.
What is VITL's TickrTrends verdict?
VITL's current verdict is Overvalued, refreshed with every weekly Forward Fair Value run.
How does VITL compare to other Consumer Defensive stocks?
VITL ranks #40 of 61 Consumer Defensive stocks in TickrTrends' coverage by discount to fair value.
Is VITL overbought or oversold?
VITL's 14-day RSI is in the oversold zone on TickrTrends' latest weekly data.
When does VITL report earnings next?
VITL's next earnings report is scheduled for 2026-11-03, per the published earnings calendar.
Does VITL usually beat earnings estimates?
Over its last 8 reported quarters VITL beat the consensus estimate 5 times and missed 3 times, by TickrTrends' comparison of reported and estimated EPS.
What do analysts say about VITL?
Of 10 analysts covering VITL, 4 rate it a buy, 6 a hold and 0 a sell - hold-leaning, with a consensus price target of $12.7 (+51.2% versus TickrTrends' last price). This is the analyst consensus, not TickrTrends' Forward Fair Value verdict.
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